quip Dental Booth

Designing a 3D experience (flow, materials, messaging) that educates dental pros about all things quip.

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Planning • First things first
To create an inviting, informative space for dental summits, we partnered with a local design studio to render a 3D model that achieved: a private yet open feel, surfaces for messaging, and storage for sampling or sales.

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Messaging • Follow the flow
To guide visitors through an introduction to quip (good habits, efficacy, and subscription), I wrote branded wayfinding signage, a touch and feel station, brush schematic, and wall decals. We also reserved a spot for private Q&A and purchases.

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Experience • Getting pro-fresh-ional
Not gonna lie. This was incredibly fun. The final product (that one-of-a-kind wonder) was also a pleasure to staff with the team, meeting and speaking with dental professionals across the country, and talking all about my love for the brand. But, there was a lot of work before the final wall vinyl.

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Photowall • Something to 'gram about
Coming by to visit is great! #Hashtagging the brand is great brand awareness. So we designed a quippy, lush, must-selfie wall to get visitors to posting photos with friends, colleagues, and if they so desire, the products themselves.